A TRENDSETTING BUSINESS ENTREPRENEUR
Mr. Anil Somani, the esteemed Director of Somani Apparel Pvt. Ltd., stands as a luminary figure within the realm of children’s apparel sector. With an unmistakable Midas touch, he adeptly transforms each opportunity into a resounding success, marking his indelible impact on the industry
“MR. ANIL’S INNOVATIVE APPROACH KEEPS SOMANI APPAREL AHEAD WITH NEW TRENDS AND MATERIALS”
Aqualified Chartered Accountant, Mr. Anil possesses a profound understanding of financial intricacies within the dynamic business landscape. Driven by a passion to establish his own venture, he embarked on the expansive journey into the children’s apparel market with the inception of Salasar Enterprise in 2014. Proudly steering his venture to become a prominent player in the Indian children’s apparel sector, Mr. Anil, equipped with a keen awareness of industry trends, founded Somani Apparel Private Limited (SAPL) in 2020. With over a decade of proficiency in marketing and design, Mr. Anil has remarkably positioned Somani Apparel Private Limited as an unparalleled success story. His elevated financial acumen remains instrumental in ensuring the seamless operations of Somani Apparel.
ABREAST OF EMERGING TRENDS
At the heart of Somani Apparel lies Mr. Anil’s unparalleled expertise in design. His keen eye for emerging trends and an innate understanding of children’s preferences have made his brand a trendsetter in the industry. While its exceptional designs form the cornerstone, Mr. Anil’s acumen in marketing has been instrumental in the brand’s ascent. As the fashion landscape evolves, Mr. Anil remains at the forefront of innovation. His dedication to staying ahead of the curve has resulted in the introduction of novel trends and materials that keep Somani Apparel a step ahead. From vibrant prints to eco-friendly fabrics, it is not just following trends but shaping the future of kids’ fashion.
BEYOND BORDERS: A GLOBAL VISION
With a firm foothold in the Indian market, Mr. Anil has set his eyes on global expansion. His vision extends beyond borders, aiming to introduce Somani Apparel worldwide. The brand’s success story in India serves as a testament to its potential for global acclaim. He meticulously tailors marketing campaigns and exhibitions to showcase his vibrant collection to international stakeholders. With a deep understanding of consumer behavior, Somani Apparel is set to become a household name beyond borders.
FROM LEGACY TO LEADERSHIP
Mr. Anil hails from a family with a successful entrepreneurial legacy, yet he chose to forge his own path instead of simply joining his father’s thriving business. Driven by his entrepreneurial spirit, he envisioned and built his own success story, starting with a small team and growing it into a workforce of over 400 individuals. As the founder of Somani Apparel, he has become a source of inspiration for his peers. Under his leadership, the company’s turnover has skyrocketed from INR 3 crores to an impressive INR 100 crores. Mr. Anil is not just a successful businessman but also a compassionate leader, dedicated to advancing his entire team.
A passionate traveller, Mr. Anil finds inspiration in his global journeys, using them to ignite his creativity and pioneer new fashion trends. Leading Somani Apparel with expertise, he has introduced several successful brands. Mad Boyz, specialising in children’s apparel, has set unprecedented records under his guidance. Mr. Anil expanded the brand portfolio with additions like The Boyz, Kiddiezoo, and P Kids, catering to the diverse industry of children’s fashion. This strategic move has firmly established Somani Apparel in households across India, with ongoing substantial growth. Undoubtedly, Mr. Anil is a leader with unwavering confidence in his craft and the market appeal of his products.
