BREAKING NEW GROUNDS
Ornaments are a valuable part of the life of populous in India. There runs a vast history of traditional craftsmanship and unparalleled art when it comes to jewellery making. As the times advanced, this customary practice also evolved into an economically viable industry. And with new trends, changing tastes of people, and market value, the industry has boomed to a great extent and has a vibrant road open for further expansions. Hira Panna, the pioneer of jewellery retailing in Eastern India is an established and trusted name when it comes to magnificent traditional jewellery amalgamated with recent trends. Hira Panna started as a wholesale jewellery outlet and entered the market with full flame in 1981. When they ventured into the business with their first retail showroom at Patna the ornament shops there used to be small and didn’t offer much variety of designs. Hira Panna dismantled the age old methods of selling gold and created a range of specific hand-made jewellery that offered never-seen-before designs and fine craftsmanship. It was the first jewellery house in Bihar to start manufacturing of diamond jewellery. This spearheaded their popularity as a unique brand and their untiring efforts to create elegance and splendor though their jewellery have established them as one of the top names in the market.
The core values that Hira Panna follows in their business are quality, trust, integrity, and humanity. The company has been creating a bond of love, respect and mutual trust with
their customers over years and adding generations and generations of happy and satisfied customers to their brand. Splendid designs are created at Hira Panna, which speak for their values by imbibing the persona of purity, pride and faith in every piece made. The brand has
redefined the skill of jewellery making by introducing new techniques, concepts and designs in the market. Keeping the traditional outlook of the ornaments intact, the brand creates magic by giving each piece a unique look that goes with the trends of recent times.
Hira Panna has captured the essence of various jewellery styles across the country and has added talented craftsmen from cities like Jaipur, Delhi, Kolkata, Mumbai, Pune, and few cities from South India to produce designs that catch the eye of everyone who sees them. The brand also incorporates foreign styles in the traditional Indian designs to create pieces that define creativity and class. Be it gold, silver, diamond or other precious gems, no one can illuminate the spectra of their majesty as Hira Panna does. The brand puts the metals and gems to life through their designs which awe generations of customers.
The force behind the brand believes in fairness in all its ventures. They maintain a cordial relationship with all the people associated with Hira Panna, be it the designers, craftsmen
or the customers.
Hira Panna’s success mantra is the trust that its customers have in its jewellery. All the products at Hira Panna are 100% hallmarked and are certified by Indian and international agencies. This imitates their strong commitment to quality and consistency of their products. They have emerged as a name synonymous to authenticity in the market and they stand true to it. The only appreciation the brand expects in return is the customer satisfaction and they achieve it with every piece they create.