Campus Activewear contributes 15% market share in India’s branded sports footwear industry. It is a name synonymous with style, comfort, and durability. The brand relies on innovation and technology to ensure that every pair it manufactures gives its customers happy and healthy feet for a long time.
The major success of Campus Activewear is the comprehensive portfolio of products, colours, choices, price range, and an attractive product value proposition. In addition, its products strive to improve the user’s flexibility, speed, and safety to provide comfort at all times, and reduce the risk of injury and damage.
The Managing Director of the company, Mr. Hari Krishan Agarwal, works with a mission and objective to make Campus Activewear the most preferred sports and athleisure brand in India, while being an integral part of the daily active lifestyle of every Indian.
AN ENCOURAGING WORK ENVIRONMENT
Campus Activewear is a celebrated brand, and the company’s director accredits its team of professionals for the growth and profitability of the company. Each member of the firm puts the company’s benefit before anything else, and this togetherness and dedication have turned Campus Activewear into the most prominent sports and activewear brand. The workforce at the company is determined to offer the best technologies and designs to customers. The people work as a team to succeed in all their endeavours.
All the employees’ efforts and unique ideas are put together to bring something marvelous to the consumers. With their innovative thought process, the team brings forward out-of-the-box ideas and offers unexpected results. The senior leaders in the organisation expect the teams to work with integrity and follow work ethics. They believe that a positive environment at the office is crucial for the company’s and employees’ growth. Bringing out solutions even in the most challenging situations is what the team thrives for, and their unity marks the firm’s victory.
A RESPONSIBLE CORPORATE CITIZEN
There is no denying that an organisation grows because of society, and Campus Activewear also believes in giving back to society and contributing to its growth. For the CSR activities towards the upliftment of society and development of the country, Campus Activewear has partnered with Goonj, Prayas, and Clothes Box Foundation.
The company takes pride in utilising 100% of its CSR budget for three consecutive years. Recently, Campus Activewear, in collaboration with the Clothes Box Foundation, organised a shoe distribution drive, Happy Walkingin. The employees distributed shoes to more than 7,000 underprivileged children to make walking exciting for them.
ATTAINING BIG MILESTONES
Campus Activewear became an exclusive sports brand in 2005, and over the years, has achieved some gigantic milestones. In 2011, the company made a revenue of Rs. 100 crore. Popular actor Varun Dhawan became its brand ambassador in 2015. The year 2017 was a year of celebration for the brand, as it achieved the target of making Rs. 500 crores in revenue.
The company opened 16 new retail outlets in the country, incubated direct-to-consumer distribution channels, and forayed into the e-commerce business with leading online marketplaces. In 2021, with a view to expand the company’s operations, it set up India’s largest sole plant in Ganaur, Sonipat, and made a revenue of Rs. 700 crore.
All these achievements make this company a well-recognised name in the Indian market.