London is preparing to bid for the 2029 World Athletics Championships, with UK Sport, the Mayor of London, and Athletic Ventures confirming the decision on Sunday. The announcement came ahead of the 45th London Marathon, adding interest to an already historic event. A formal expression of interest will be sent to World Athletics in September. However, the bid is predicated on receiving £45 million (about USD 59.91 million) in government funds.
A feasibility assessment indicates that the event’s economic and social advantages will exceed £400 million. UK Athletics, Mayor Sadiq Khan, and Athletic Ventures issued a joint statement emphasising the significant potential impact on the city’s economy and sporting heritage. Athletic Ventures is a collaboration between UK Athletics, The Great Run Company, and London Marathon Events.
London has a proven track record, having successfully hosted the 2017 World Athletics Championships after the 2012 Olympic Games. In 2017, all evening sessions at the Olympic Stadium witnessed full capacity crowds. UKA President Denise Lewis, who was instrumental in obtaining the 2017 bid, expressed confidence in replicating her achievement in 2029. She applauded the 2017 event for bringing the nation together and leaving a lasting impression around the world.