Thailand has played a key role in developing regional tourism by championing the “Six Countries, One Destination” program, which aims to transform Southeast Asia into a single travel corridor. The plan, which covers Singapore, Malaysia, Vietnam, and Cambodia, calls for a unified visa system similar to Schengen by 2025, allowing international tourists to travel freely across borders.
Thailand has officially invited Singapore to join the accord, following prior coordination with Malaysia, Vietnam, and Cambodia. Thai officials and Singapore’s foreign minister held high-level meetings in April 2025, signalling rising regional support. A single visa would make travel logistics easier, eliminate bureaucracy, and establish a mega-destination to rival Europe.
The project promotes premium, experience-driven tourism, promoting heritage circuits, culinary trails, cruises, and overland journeys in partner countries. Major cities such as Bangkok, Ho Chi Minh City, and Singapore to function as transportation hubs.
Thailand and Malaysia, already dominant in ASEAN tourism, aim to benefit further from improved connectivity and longer visitor stays. A planned combined task force will oversee visa systems, border infrastructure, and digital tourism platforms.
If implemented properly by 2025, the strategy has the potential to establish ASEAN as a globally competitive travel destination, attracting up to 70 million tourists each year.