Category: Features

A country beautiful in terms of nature; exotic in terms of art, craft, and wildlife; and positive & insightful in terms of experiences, Malaysia offers legendary tourism destinations. Delightful caves & huge caverns; gorgeous craft & artefacts; magnificent & gratifying island escapes; immensely insightful museums full of captivating objects; charming scenic vistas; and highly decorated temples & mosques; Malaysia has everything that may interest a tourist.

By His Excellency Mr. Zainal Azlan Nadzir, Consul General for Malaysia, Mumbai

“A thriving, multi-cultural & dynamic country, Malaysia offers a slew of interesting activities for tourists”

According to the World Bank, “In the past 30 years, Malaysia has successfully curtailed high poverty rates and has reduced income inequalities. Its goal is to attain high income status while ensuring that growth is sustainable.” After attaining independence in 1957, Malaysia has transformed itself entirely from being agriculture- and commodity-based to a powerful player in the manufacturing and services sectors. Today, it is a leading exporter of electrical appliances, electronic parts, and components. One of the most open economies in the world for trade and investment, it has consistently grown and has created employment, with about 40 percent of jobs in Malaysia linked to export activities. Improving in all sectors simultaneously, it has been growing at 5.4 percent since 2010 and is expected to achieve its transition from an upper middle-income economy to a high-income economy by 2024. The government has taken targeted measures to support the poor and vulnerable while concentrating on export-led growth and is working on key structural constraints to maximize Malaysia’s development path.

Tourism Opportunities

A thriving, multi-cultural and dynamic country, Malaysia invariably focuses on a slew of activities for tourists, and through an event-packed year of special tourism activities titled ‘Visit Malaysia 2020’ has offered to the world the best. Some of its main tourism destinations include the following:

Gunung Gading National Park:It is loved by wannabe botanists as they come to watch the world’s largest flower – Rafflesia – blooming up to three feet in diameter. Though it has a nasty smell, they bloom all times of the year, though the best time is November through January. The other attractions of this Park include the Sarawak Park with nice beaches, rugged mountains, and hiking-fit jungles.

Manukan Island: Malaysia’s first marine national park is located here, and it is also famous for great beaches! Tourists also like to scuba dive and snorkel for its coral reefs. Having developed modern tourist facilities at the island, it is also accessible by ferry from Kota Kinabalu.

Kek Lok Si Temple: Dating back to 1891, it is a relatively new temple but its youthfulness makes it very impressive. Having been carved with countless images of Buddha, it is the largest Buddhist temple in Malaysia and is visited by tourists from all parts of the world. The Temple of Rama IV with its 10,000 Buddha carvings is a splendid architecture that leaves all tourists fascinated.

Batu Caves: These are situated near Kuala Lumpur and are full of pretty awesome Hindu art. Its three main caves are the most popular Hindu shrine outside of India, and are thronged by thousands of worshippers at Thaipusam, which is an annual Hindu festival. There is a giant statue of a Hindu god, in the Cathedral Cave, which has 272 steps.

Sipadan: Located in the Celebes Sea, it is loved by divers because of its abundant marine life. It is Malaysia’s only oceanic island, and was formed by living coral atop an extinct volcano cone. It is considered a paradise for nature lovers because of its 3,000+ species of fish and several hundred different corals, including hawksbill, green turtles, manta rays, schools of barracudas and whale sharks. I must also mention that it has gorgeous sandy beaches.

Redang: Tourists love this island for its white sand beaches and crystal clear ocean water in addition to snorkeling. Scuba divers also find this place attractive. In spite of its large area, visitors may explore it on foot, travelling on roads or trekking through the jungle. One of nine islands in a marine nature reserve, Redang Island offers resort-style accommodation for tourists.

Kinabatangan River: It is the second-longest river of Malaysia at a length of about 550 km from the mountains to the Sulu Sea. It is famous for its diverse wildlife and vegetation, where Asian elephants, crocodiles, proboscis monkeys, and Bornean orangutans may be seen. Actually, it is one of only two places in the world where 10 species of primates, as well as 200 bird species, can be found. Other attractions here include rainforests, limestone forests, and salt & freshwater swamps.

Semenggoh Nature Reserve: Famous for its orangutan orientation program, it makes for an attractive and interesting destination for tourists. In addition, it has a thriving population of colorful exotic Malaysian birds: Bornean black magpie, yellow rumpled flowerpecker, Malaysian honeyguide, and brown hawk owl.

Officially known as the Kingdom of Cambodia, Cambodia is a pearl of the Mekong River and a country that is located in the centre of and as the cradle of the culture of the Indo-China peninsula in Southeast Asia. It is 181,035 square kilometres in the total area, bordered by Thailand to the Northwest, Loas to the Northeast, Vietnam to the East, and the Gulf of Thailand to the Southwest

By His Excellency Mr. Ouk Sorphorn, Ambassador of Kingdom of Cambodia to the Kingdom of Thailand

“cambodia is one of the fastest growing economies in Asia, with growth averaging 7%”

The sovereign state of Cambodia has a population of over 15 million citizens, of which 90% belong to the Khmer ethnic group. The official religion is Theravada Buddhism, practiced by approximately 90% of the population. Cambodia’s minority groups include Vietnamese, Chinese, Cham, and different hill tribes. The capital and largest city is Phnom Penh, which is the political, economic, and cultural center of Cambodia. The city is noted for its beautiful, attractive, and historical architecture, and a number of surviving French colonial buildings proudly grace the grand boulevards today, where the East and the West meet each other with peace and harmony.

Looking back through the history, Cambodia had both prosperous and destructive periods. In 802 AD, King Jayavarman II declared himself the King, uniting the warring Khmer princes of Chenla under the name “Kambuja”. This marked the beginning of the Khmer Empire, which flourished for over 600 years and undertook many religious infrastructural projects throughout the region, including the construction of more than 1,000 temples and monuments in the Angkor area. The Angkor Wat is the most famous of these structures, representing the World Heritage Site, and it is a symbol of Khmer culture and architecture.

After the fall of Angkor in 1431, the Kingdom entered a dark period, experienced scarce resources and internal conflicts, and was occupied by a different lineage of the Khmer kings who took the opportunities to establish their own power and empire, including Chaktomuk (1431-1516), Longvek (1516-1620), Oudong (1620-1863), and followed by a protectorate of France for nearly a century (1863-1953). On 9 November 1953, Cambodia proclaimed independence from France by the most revered late King-Father Norodom Sihanouk, known as the Father of National Independence. Subsequently, Cambodia has gone through many ups and downs – from the glorious Sangkum Reastr Niyum to the Khmer Rouge genocide regime and civil wars. Since 1993, the country has been stated by the constitution as an elective constitutional monarchy with a monarch, currently His Majesty Preah Bat Samdech Preah Boromneath Norodom Sihamoni, King of Cambodia, chosen by the Royal Council of the Throne as the head of state. Full peace, stability, and development from year to year have been enjoyed since 1998. That positive and rapid development led Cambodia to be a member of the Association of Southeast Asian Nations (ASEAN) in 1999. The last free and fair general election was organized in July 2018 in accordance with democratic principles, which resulted in the Cambodian People’s Party, under the chairmanship of Prime Minister Samdech Techo Hun Sen, winning all 125 seats in the National Assembly. Over 83% of the eligible voters fulfilled their citizen duty and made the election a great success. In the present day, under the auspice of His Majesty the King of Cambodia and visionary leadership of Samdech Techo Hun Sen, the Prime Minister of the Kingdom of Cambodia, the country has focused on nation-building in terms of economic growth and international prestige. As a result, Cambodia has graduated from low-income to lower-middle-income country, reducing poverty from 53.2% (2004) to 10% (2018). Cambodia is one of the fastest-growing economies in Asia, with growth averaging 7% over the last two decades. Agriculture remains the dominant economic sector, with strong growth in textiles, construction, garments, and tourism leading to increased foreign direct investment and international trade. According to the World Bank, Cambodia’s status has changed from low-income to lower-middle-income country since 2015. Cambodia sets a goal of transforming into an upper-middle-income country by 2030 and a high-income country by 2050. Cambodia is ripe for investment, which is driven by the country’s friendly business environment and attractiveness for FDI. The country has very open investment laws and offers a range of incentives to investors. Cambodia’s gross domestic product has grown six-fold in this time period from US$3.1 billion (1998) to US$24.6 billion (2018). One of the best reasons to invest in Cambodia is they waive taxes for the first nine years, coupled with an inexpensive skilled labor force with language skills and steady growth; this makes the kingdom quite an attractive place to invest. Cambodia has been working very hard to further strengthen its capacity and promote its integration into the regional and global economy. To do that, Cambodia’s vision and future trajectory is moving from the agricultural sector to a skill-driven industry and service-oriented economy under the principles of inclusive and sustainable development. This vision and its implementation make Cambodia an attractive destination. It is not only a question of production and services and new production plants, but also opportunities for infrastructure projects and energy development.

Tourism Opportunities

As one of the fastest-growing destinations in Southeast Asia, Cambodia is known for its rich cultural heritage and unspoiled natural beauty. Thousands of ancient remains of the Khmer Empire, most notably the famous Angkor Wat temples, together with other attractive tourist spots, greet a growing number of visitors—6.61 million foreign visitors, earning approximately US$4.91 billion in revenue. Cambodia’s beautiful beaches and islands welcome those who wish to escape the fast-paced city life and glittering lights. Recently, the Pacific Area Travel Writers Association conferred Cambodia with the International Award for Best Destination, which will help boost the Kingdom’s global popularity.

Capital City Phnom Penh and Surroundings

The capital city of Phnom Penh is a tourist delight and has many attractive tourist destinations to offer. They are as follows:

Royal Palace

The Royal Palace is a complex of buildings which serves as the Royal residence of the king of Cambodia. The complex includes the Silver Pagoda, the Khemarin Palace, the Throne Hall and the Inner Court.

National Museum

The National Museum contains the world’s largest collection of Khmer arts including sculptures, ceramics, bronze, and ethnographic objects dating from prehistoric times before, during, and after the Khmer Empire.

Oudong Mountain

Oudong Mountain used to be a royal residence and Cambodia’s capital during the period from 1618 to 1866. Today, Oudong has become a highly sacred place after the relic of Preah Serei Roek Theat (ashes of Buddha) was moved here from Phnom Penh.

Wat Phnom

Wat Phnom was built in 1373 and stands 27 meters above the ground and is the central point of the capital. The site may give you a feeling that you’re in a medieval place, and the interior has a central altar complex with a large bronze seated Buddha surrounded by other statues and items of devotion and worship.

Tonle Bati

On the way to Tonle Bati, you can find two Angkorian era temples, including Ta Prohm and Yeay Peau, which were built by King Jayavarman VII in the late 12th century during the same period around which Angkor Thom and the Bayon temples were constructed.

Independence Monument

This monument was constructed in 1958 to mark Cambodian independence from France in 1953. The monument is the centre of national ceremonies where soldiers march before the stupa to commemorate servicemen and women who sacrificed their lives for the country.

Imagine a land where ancient history merges seamlessly with awe-inspiring landscapes, where centuries-old monasteries rest on mountain cliffs, and the bold flavours of its cuisine reflect its rich heritage. Welcome to Armenia—a hidden gem where adventure, culture, gastronomy, and nature come together in an experience that will captivate your soul and ignite your curiosity.

By His Excellency Mr. Artak Avetisyan, Consul General of Armenia in Dubai, UAE

Whether you’re seeking heart-pounding thrills, a journey through time, or a feast for the senses, Armenia promises to reveal its best-kept secrets in the most extraordinary ways.

A TAPESTRY OF RICH CULTURE AND HISTORY

As one of the oldest nations in the world, Armenia boasts a rich cultural history that stretches back millennia. Armenia was the first nation to adopt Christianity as its official religion in 301 AD, and this history is evident in its stunning churches and monasteries. From the UNESCO-listed Geghard Monastery, partially carved into the rock-side cliff, to the majestic Khor Virap, with its breathtaking views of Mount Ararat, these sites offer not just architectural beauty but also a journey through time.

The capital city, Yerevan, often called the “Pink City” due to its rose-coloured buildings made with a local stone called tuff, is a thriving cultural hub. Its lively streets are home to museums, galleries, and open-air markets. The Matenadaran, Yerevan’s ancient manuscript repository, offers a glimpse into Armenia’s scholarly past, while the Cafesjian Center for the Arts is a contemporary art hub.

Not far from Yerevan, Gyumri is Armenia’s second-largest city, often referred to as the cultural capital, and is renowned for its rich artistic heritage and beautiful 19th-century architecture. The city offers visitors the chance to engage in masterclasses to learn pottery-making and ancient traditions such as khachkar (cross-stone) carving, allowing for a connection to Armenia’s culture.

In southern Armenia, the breathtaking Tatev Monastery is perched on the edge of a cliff, offering stunning views of the Vorotan Gorge. The nearby Wings of Tatev, the world’s longest reversible aerial tramway, provides a thrilling journey above the scenic landscapes, connecting visitors to this historical site. Armenia is also home to numerous festivals celebrating its rich heritage, showcasing a blend of music, art, and tradition. From Vardavar, a lively celebration where people joyfully splash water on each other, to an international hot air balloon festival, “Discover Armenia from the Sky,” offering breathtaking aerial views of stunning landscapes—including iconic sites like Garni Temple—these vibrant events create unforgettable experiences for all who attend.

ADVENTURE AWAITS

Armenia’s rugged landscape is a paradise for adventure seekers. Whether you’re scaling the heights of Mount Aragats, the country’s highest peak, or trekking the Transcaucasian Trail through UNESCO World Heritage sites, ancient monasteries, and picturesque villages, you’ll discover a thrilling blend of adventure and deep immersion in Armenia’s rich heritage.

The stunning Azat Reservoir offers opportunities for paddleboarding, while off-roading on Dimats Mountain provides an adrenaline rush amidst breathtaking scenery. For those craving even more excitement, Armenia boasts exhilarating experiences such as paragliding over sweeping valleys, rock climbing in the striking Gnishik Canyon, and skiing in the picturesque Tsaghkadzor or Yeghipatrush. No matter the season, Armenia’s diverse terrain ensures year-round opportunities for outdoor pursuits.

A CULINARY JOURNEY TO SAVOUR

Armenian cuisine is a feast for the senses. At the heart of Armenian meals is lavash, a UNESCO-listed traditional flatbread baked in underground clay ovens called tonirs. It serves as the perfect accompaniment to dishes like khorovats, Armenian barbecue, and tolma, stuffed grape leaves, highlighting the rich flavors of the region. For a taste of traditional Armenian sweets, indulge in gata, a sweet bread or pastry. What truly elevates Armenian gastronomy is the emphasis on fresh, locally sourced ingredients.

The country is abundant in orchards, with fruits like apricots, pomegranates, and grapes playing a central role in local dishes. Adding to this culinary heritage is Armenia’s rich winemaking tradition, which dates back over 6,100 years, making it one of the oldest wine-producing regions in the world. With five distinct wine-making regions, visitors can embark on a wine-tasting journey through the country’s vineyards, savoring robust reds and crisp whites that are gaining international recognition.

NATURE’S BEAUTY

The natural beauty of Armenia is nothing short of breathtaking. The country’s landscape is an ever-changing canvas of mountains, forests, and rivers. The Lori and Tavush regions are known for their verdant forests and serene hiking paths, where visitors can enjoy the tranquillity of nature away from the hustle and bustle of city life. These regions are dotted with centuries-old monasteries, such as UNESCO-listed Haghpat and Sanahin, which blend harmoniously with the surrounding wilderness.

Armenia’s gem, Lake Sevan, offers both a peaceful retreat and a hub for water sports and recreation. The shimmering blue waters of the lake, set against a backdrop of snow-capped peaks, are ideal for swimming, sailing, and even windsurfing. For those seeking quiet moments of reflection, the lake’s serene beaches and nearby Sevanavank Monastery provide a perfect sanctuary.

The country’s mountainous terrain also provides dramatic natural formations like the Garni Gorge, where the iconic “Symphony of Stones” showcases a natural wonder of basalt columns. Armenia’s rich biodiversity makes it a haven for wildlife enthusiasts, offering opportunities to observe a wide range of species in its national parks.

WHAT ARE YOU WAITING FOR? EXPLORE THE HIDDEN TRACK

Armenia is a land where every step reveals something extraordinary. From exploring ancient monasteries and conquering mountain peaks to savouring world-class wines and feasting on delicious cuisine, the country offers a unique blend of adventure, culture, gastronomy, and natural beauty. Whether you’re looking to embark on a thrilling outdoor journey or immerse yourself in a rich cultural experience, Armenia is a destination that promises to inspire, surprise, and captivate.

Nestled in the southern Caribbean, the tri-island nation of Grenada, Carriacou and Petite Martinique is an island paradise that beckons travellers with its pristine beaches, lush rainforests, and vibrant culture. It is fondly known as ‘Pure Grenada – the Spice Island of the Caribbean’, for its abundant production of spices like nutmeg and cinnamon. However, Grenada is more than just a tropical retreat—it’s a destination where natural beauty, rich history, and economic opportunities converge. For tourists seeking an idyllic escape and investors looking for a promising market, Grenada offers the perfect blend of relaxation and potential

By Her Excellency Ms. Rachér Croney, High Commissioner for Grenada to the United Kingdom and Northern Ireland

“WHILE GRENADA IS A PARADISE FOR TOURISTS, IT IS ALSO A LAND OF OPPORTUNITY FOR INVESTMENT”

Grenada’s landscape is a stunning tapestry of rolling hills, dense forests, and azure waters. The island’s topography is shaped by its volcanic origins, resulting in a dramatic and diverse environment. The centrepiece of Grenada’s natural beauty is its beaches, which are some of the most breathtaking in the Caribbean. Grand Anse Beach, stretching over two miles of soft, white sand, is the crown jewel. Here, the turquoise waters are calm, making it ideal for swimming, snorkelling, or simply basking in the sun. Nearby, Morne Rouge Beach, also known as BBC Beach, offers a more secluded experience with its tranquil waters and shady trees, perfect for a quiet day in paradise.

Beyond its beaches, Grenada is a haven for nature lovers. The island is home to several nature reserves and parks that showcase its rich biodiversity. Grand Etang National Park, located in the central highlands, is a must-visit for those who appreciate lush greenery and wildlife. The park’s main attraction, the Grand Etang Lake, is a crater lake surrounded by rainforest, offering a serene setting for picnics and hikes. Trails lead through the park, where visitors can spot Mona monkeys, tropical birds, and vibrant flora. For the adventurous, a hike to the Seven Sisters Falls rewards with a series of cascading waterfalls hidden deep in the forest, offering refreshing pools as a respite after the trek.

Grenada’s underwater world is equally mesmerizing. The island is a top destination for scuba diving and snorkeling, thanks to its coral reefs and shipwrecks teeming with marine life. The Molinere Underwater Sculpture Park, the world’s first of its kind, is a unique dive site where art and marine conservation intersect. Here, submerged sculptures serve as artificial reefs, attracting a variety of fish and coral species. The park is a testament to Grenada’s commitment to preserving its natural resources while offering tourists an unforgettable experience.

OUR RICH CULTURE AND HISTORY

Grenada’s charm extends beyond its natural beauty to its rich cultural heritage. The island’s history is a blend of African, French, and British influences, reflected in its architecture, cuisine, and festivals. St. George’s, the capital city, is a picturesque town with colourful colonial buildings, narrow streets, and a bustling harbour. A visit to the Carenage, the inner harbour, offers a glimpse into Grenada’s maritime past, with its historical buildings and vibrant market where locals sell fresh produce and spices.

The island’s cultural tapestry is most vividly displayed during its annual festivals. Grenada’s Carnival, known as “Spicemas,” is a vibrant celebration of music, dance, and tradition. Held in August, Spicemas features lively parades, calypso competitions, and the famous J’ouvert morning, where revellers take to the streets covered in paint, mud, or oil. It’s a time of joy and unity, offering visitors an immersive experience into Grenadian culture.

Grenada’s culinary scene is another reflection of its diverse heritage. The island’s cuisine is a flavourful fusion of African, Caribbean, and European influences. Local dishes like “oil down,” a hearty one-pot meal made with breadfruit, salted meat, and vegetables, are a must-try. Fresh seafood is abundant, and the island’s spices add a distinctive flair to every dish. For a truly local experience, visitors can explore the various food markets and sample homemade delicacies from street vendors.

INVESTMENT AND TRADE

While Grenada is a paradise for tourists, it is also a land of opportunity for investment and trade. The island’s strategic location, stable political environment, comprehensive investment incentive regime, and growing economy make it an attractive destination for investment, particularly in the areas of tourism, agriculture, and renewable energy.

Tourism is a huge contributor to GDP with innumerable opportunities for investment. Its unspoilt landscapes and increasing visitor numbers offer potential investors a promising market with the support of favorable investment policies and incentives. Grenada’s Investment Migration Agency (IMA), one of the most reputable in the Caribbean, provides opportunities to invest in government-approved real estate projects or contribute to the country’s national transformation fund. Following a comprehensive approval process, qualified investors can obtain Grenadian citizenship. The program has attracted numerous international investors, contributing to the growth of Grenada’s economic landscape.

Agriculture is another sector ripe for investment. Known as the “Isle of Spice,” Grenada’s fertile soil and favorable climate make it an ideal location for cultivating a variety of crops. Nutmeg, cinnamon, cocoa, and other spices are key exports, with Grenada being one of the world’s largest producers of nutmeg. There is potential for further development in value-added products, such as essential oils, organic foods, and processed spices, which could increase the profitability of the agricultural sector. Investment in agro-processing facilities, export services, and sustainable farming practices are areas where entrepreneurs can contribute to the island’s economy while promoting eco-friendly initiatives.

The renewable energy sector in Grenada also presents significant investment opportunities. As the world moves towards greener energy solutions, Grenada is committed to reducing its carbon footprint and increasing its use of renewable energy sources. The island has abundant natural resources, including solar, wind, and geothermal energy, which are largely untapped. The government’s focus on energy diversification and sustainability offers investors a chance to be part of Grenada’s transition to a more sustainable future. Projects in solar farms, wind turbines, and geothermal plants are particularly attractive, given the island’s commitment to reducing its reliance on imported fossil fuels.

In addition to investments in hotel development, eco-tourism, leisure facilities, agriculture, and energy, the Government of Grenada also encourages investment in education and health.

Grenada’s growing economy and strategic location make it an ideal gateway for trade in the Caribbean. The island is a member of the Caribbean Community (CARICOM), providing access to a market of over 15 million people. Its ports are well-connected, making it a key hub for goods moving between the Caribbean, North America, and Europe. Investment in Grenada’s logistics, shipping, and export services sectors could yield significant returns, given the island’s potential to become a major player in regional trade.

In Grenada’s 50th year of independence, it is more than just a postcard-perfect destination—it’s an island with a rich history, vibrant culture, and boundless opportunities. Whether you’re a tourist seeking the perfect Caribbean escape, an investor looking for the next big opportunity, or a trader exploring new markets, Grenada has something to offer. Its stunning landscapes, welcoming people, and promising economy make it a jewel of the Caribbean, ready to be discovered and appreciated.

As Grenada continues to develop and grow, it remains committed to preserving its natural beauty and cultural heritage. This balance between progress and preservation ensures that Grenada will continue to be a top destination for tourists and investors alike, offering a unique blend of relaxation, adventure, and opportunity. Whether you come for the sun-kissed beaches, the lush rainforests, or the vibrant local culture, Pure Grenada is a place where the possibilities are as endless as the horizon.

When you think of Kazakhstan, what comes to mind? For many, this vast nation nestled in the heart of Eurasia remains an enigma, a place of uncharted potential and untold stories. Yet, as the Ambassador of Kazakhstan to the United Kingdom, I have the privilege of inviting you to discover a land where ancient traditions harmonise with modern aspirations, where breathtaking landscapes stretch beyond the horizon, and where every visitor is welcomed not as a tourist but as an honoured guest

By H.E. Mr. Magzhan Ilyassov, Ambassador of Kazakhstan to the United Kingdom

“Kazakhstan is a country on the move, looking to the future while honouring its past”

Kazakhstan is a country of contrasts—both in its geography and in its soul. Spanning over 2.7 million square kilometres, we are the world’s largest landlocked country, yet our spirit is boundless, extending an open invitation to those with a curiosity for the extraordinary. From the cosmopolitan pulse of our capital, Astana, to the serene beauty of the Almaty region, from the mystical deserts of Mangystau to the ancient Silk Road cities, Kazakhstan offers an experience that defies conventional tourism. Whether you’re passionate about history, fascinated by diverse cultures, or eager to explore stunning natural landscapes, Kazakhstan has something to offer. This is a country where every visit provides the opportunity to see something new, learn something different, and gain a deeper understanding of a truly unique part of the world.

The Spirit of Kazakh Hospitality

Kazakh culture is deeply rooted in the traditions of the nomadic tribes that once roamed the steppes, living in harmony with nature and forging connections that transcended borders. This heritage is alive today in the concept of “qonaqasy”—the age-old tradition of hospitality that is extended to every visitor.

In Kazakhstan, hospitality is a way of life. Whether you find yourself in a bustling city or a remote village, you will be met with open arms and a warm smile. In specific places that celebrate Kazakhstan’s nomadic past, you may be invited into a yurt, the traditional felt-covered dwelling of the Kazakhs, to share a meal of beshbarmak, our national dish of boiled meat and noodles, washed down with a cup of kumis, fermented mare’s milk. In these moments, you will not only taste the flavours of Kazakhstan but also feel the deep connection that binds our people to the land and to each other.

From September 8-13, 2024, Kazakhstan hosted the World Nomad Games, an event that celebrated the rich heritage of nomadic cultures from across the globe. The Games are a modern revival of ancient traditions, showcasing the skills, sports, and customs that have been passed down through generations of nomads. From horseback archery and traditional wrestling to eagle hunting and yurtsmanship, the World Nomad Games are a living testament to the resilience and vibrancy of nomadic life.

Hosting these games in Kazakhstan is a celebration of who we are today—people connected to our roots, yet looking forward to the future with confidence and pride.

A Landscape of Superlatives

Kazakhstan’s landscape is as diverse as it is vast, offering an array of natural wonders that rival any in the world. Yet, it is not merely the scale of our mountains, lakes, and deserts that captivates the soul; it is the sense of discovery that accompanies each new vista. Consider the Altai Mountains, where the ancient meets the untamed. Here, the rugged peaks, lush forests, and crystal-clear rivers provide a playground for adventurers and a sanctuary for wildlife. Or the Charyn Canyon, often compared to the Grand Canyon, yet unique in its own right with its eerie rock formations sculpted by millennia of wind and water. Each of these places is a reminder that in Kazakhstan, nature is not just observed—it is experienced, in all its raw and untamed glory. For those seeking tranquillity, the azure waters of Lake Balkhash, one of the world’s largest lakes, offer a serene retreat. Its unique duality—half freshwater, half saline—mirrors the balance of contrasts that define Kazakhstan. Here, you can lose yourself in the stillness of the landscape, where the only sounds are the whispers of the wind and the gentle lapping of the waves.

A Capital of Vision and Ambition

Astana, our capital, is a city that tells the story of a nation on the rise. In just a few decades, it has transformed from a modest provincial town into a futuristic metropolis, where bold architecture meets cutting-edge technology. The Bayterek Tower, with its distinctive design inspired by local folklore, offers panoramic views of the city and serves as a symbol of Kazakhstan’s aspirations—a nation reaching for the stars while remaining grounded in its roots. Astana is also a city that celebrates diversity and inclusivity, where diverse cultures converge and coexist. The Palace of Peace and Reconciliation, a pyramid-shaped building that hosts the triennial Congress of Leaders of World and Traditional Religions, stands as a testament to Kazakhstan’s commitment to dialogue and harmony, in a world that is often divided by differences.

A Land Steeped in History

Kazakhstan’s history is as ancient as it is rich, woven into the fabric of the Silk Road that once connected East and West. Our cities of Turkestan, Taraz, and Otrar are living museums, where the echoes of traders, scholars, and warriors from centuries past can still be heard. The Mausoleum of Khoja Ahmed Yasawi, a UNESCO World Heritage Site, is a pilgrimage site for many and a masterpiece of Timurid architecture that stands as a beacon of spiritual and cultural continuity. Kazakhstan’s commitment to preserving its rich cultural heritage is also evident in its numerous festivals and cultural events held throughout the year. For example, the annual Nauryz celebration, marking the spring equinox and the beginning of a new year, is one of the most significant cultural events in Kazakhstan. During this festival, cities and villages across the country come alive with traditional music, dance, and vibrant processions, celebrating the arrival of spring and the renewal of life. Such events highlight the enduring importance of cultural continuity in a rapidly modernizing world.

Sustainable Tourism

Kazakhstan is a country on the move, looking to the future with confidence while honouring its past. We are investing in sustainable tourism, ensuring that our natural and cultural heritage is preserved for generations to come. Our initiatives, such as eco-tourism in national parks and community-based tourism in rural areas, are designed to offer authentic experiences that benefit both visitors and local communities. As we open our doors to the world, we do so with a spirit of inclusivity and a desire to share the beauty of our land with those who seek something more than the ordinary. In a time when the world feels smaller and well-trodden paths are increasingly familiar, Kazakhstan offers something refreshingly different—a vast, untamed canvas for those with the courage to step beyond the ordinary. Whether you are drawn by the allure of our ancient history, the serenity of our natural wonders, or the vibrancy of our modern cities, Kazakhstan promises a journey that will broaden your horizons. The heart of Eurasia awaits you.

The Dominican Republic stands as a leading tourism destination in the Caribbean, not merely for its idyllic beaches and vibrant culture but also as a critical driver of economic prosperity. The tourism industry in this country is a substantial contributor to its economic engine, shaping its growth trajectory and influencing its social structures

By His Excellency Mr. Elnio Manuel Duran, Ambassador of the Dominican Republic to the United Kingdom

Tourism is one of the most significant sectors in the Dominican Republic, accounting for about 17.3% of the total GDP. The direct revenue generated through this sector is bolstered by foreign exchange earnings, which enhance the nation’s financial health. This influx of tourists has led to considerable investment in infrastructure, including airports, highways, and ports, which are crucial for other sectors of the economy as well.

Vast Employment Avenues in the Tourism Sector

Employment opportunities created by the tourism industry are substantial, with the sector employing over 350,000 people directly and many more indirectly. These jobs range from hotel and restaurant positions to roles in transportation and entertainment, encompassing a wide skill set and economic background. This employment is particularly crucial in rural areas, where opportunities are often scarce, and tourism provides a vital source of income and development. For example, the Punta Cana region has seen significant improvements in local living standards due to tourism-driven job creation.

Alluring Culture, Cuisine, Music & Festivals

The social landscape of the Dominican Republic is profoundly influenced by tourism. This industry has been instrumental in fostering cultural exchange and promoting understanding among different groups of people. Tourists experience the rich Dominican culture through festivals, music, and cuisine, which in turn fosters a deeper appreciation and respect for local traditions.

Promoting Sustainable Tourism

Looking forward, the Dominican Republic is focusing on sustainable tourism to mitigate adverse impacts of the tourism industry and ensure long-term viability. This includes promoting eco-tourism and involving local communities in tourism planning and benefits. The aim is to create a more inclusive and environmentally sustainable tourism sector that can continue to be a pillar of the national economy. Initiatives such as the “Green Globe” certification for hotels and the promotion of eco-friendly resorts in places like Jarabacoa are examples of steps being taken towards sustainability. Government and private sector initiatives are increasingly geared towards improving the sustainability of tourism practices. These include building better waste management systems, regulating tourist visits to sensitive ecological zones, and encouraging hotels and resorts to adopt more sustainable operational practices. The tourism industry in the Dominican Republic is a vibrant and dynamic sector that offers substantial economic benefits and presents various challenges. As the country continues to navigate these complexities, the focus on sustainable and inclusive growth will be essential. By aligning economic goals with environmental and social sustainability, the Dominican Republic can ensure that its breathtaking beauty is preserved for generations to come, while continuing to welcome the world to its shores.

“Variety is the spice of life” is a saying that perfectly encapsulates the appeal of Thailand, one of the most geographically and culturally endowed tourist destinations. Whether you’re an adventurer seeking unexplored terrains, a culture enthusiast interested in historical treasures, a foodie looking for unique culinary experiences, or an eco-conscious traveller seeking a nature-friendly vacation, Thailand has something for everyone

By H.E. Mr. Donnawit Poolsawat, Consul General of Thailand in Mumbai, India

Thailand is gifted with stunning vistas from the rolling mountains in the North, with lush greenery and cool climate, to the idyllic islands in the South, brimming with pristine beaches and crystal-clear waters. These tropical landscapes create opportunities for activities like camping, trekking, fishing, water sports, photography; whether with family, a group of friends or even solo. Despite its immense popularity among tourists, a vast majority of Thailand remains unexplored. The provinces in the North such as Mae Hong Son, Chiang Mai, Chiang Rai, and Phetchabun are home to hospitable hill tribes, who have their own culture and cuisine. With over 10 National Parks, these regions are gifted with spectacular forests, waterfalls, wildlife, and majestic viewpoints offering adventurous travelers the chance to venture off the beaten path and discover the kingdom’s untouched beauty.

EXHILARATING ECO-TOURISM ESCAPADES

Thailand has made significant efforts to merge sustainability with tourism activities. Travellers seeking an eco-conscious journey can immerse themselves in the lush landscapes and rich biodiversity of places like Doi Inthanon National Park, known for its majestic waterfalls and hiking trails that lend a glimpse into the region’s natural beauty. Elephant sanctuaries, such as those in Chiang Mai, provide a haven for rescued elephants and an educational experience for visitors. These sanctuaries encourage ethical interactions, allowing tourists to observe and learn about elephants safely and respectfully. In the coastal village of Ban Laem, sustainable practices empower local communities while offering travellers authentic cultural experiences. Visitors can engage in traditional fishing, learn about local crafts, and savour organic cuisine, all of which support the local economy and promote environmental stewardship.

LAND OF LAVISH HOSPITALITY

Thailand is one of the finest luxury tourism destinations. It is a home of opulent experiences with some of the world’s grandest hospitality brands establishing their hotels and resorts around the kingdom. For those seeking indulgence and a lavish lifestyle, Hua Hin is an excellent destination. This coastal resort town is renowned for its high-end accommodations, world-class golf courses, and secluded beach spots. Here, visitors can unwind at luxurious spas, dine at gourmet restaurants, and enjoy the tranquil seaside atmosphere.

Similarly, luxury cruises along Thailand’s coast provide an unparalleled way to explore the country’s stunning maritime landscapes. These cruises often include stops at exotic islands, private beaches, and remote coves, offering a blend of adventure and serenity. Onboard, guests are treated to five-star amenities, fine dining, and personalized services, ensuring a memorable journey through Thailand’s tropical paradise.

However, the experiences are not restricted to its beaches. The country is home to iconic luxury shopping destinations like IconSiam, EmQuartier, Emporium, and Gaysorn Village in Bangkok.

CULTURAL TREASURES & FESTIVALS

Thailand’s cultural treasures are a testament to its rich history and heritage. The country’s temples, or ‘wats,’ are architectural marvels adorned with intricate carvings and gold leaf that house statues of Buddha revered by locals and tourists alike. The Grand Palace in Bangkok, the glorious UNESCO World Heritage Site Ayutthaya, and the historical parks in Sukhothai and Si Satchanalai shed a glimpse into the country’s legendary past.

The richness of Thailand’s traditions is reflected in its festivals. Songkran, recognized as an Intangible Cultural Heritage by UNESCO, and Loy Krathong, the lantern festival, involve elements of water and fire, respectively, representing cleansing, renewal, and hope. During these occasions, locals and tourists gather together to partake in processions, music, dance, and feasts, creating spectacular sights.

PIQUANT SENSORY EXPERIENCES

From appetising regional cuisines to buzzing markets and nightlife, from thrilling water sports and hiking trails to tranquil wellness retreats, Thailand is a place where all five senses are indulged. The country’s cuisine is a gastronomic delight, with dishes like Pad Thai, Tom Yum Goong, and Massaman Curry tantalising taste buds with their unique blend of flavours. Travellers will also find plenty of Michelin Star and Bib Gourmand status restaurants specialising in European, Western, Indian and other Asian cuisines. The bustling markets and night bazaars, such as the Chatuchak Weekend Market in Bangkok and the Night Bazaar in Chiang Mai, engage the senses with their vibrant colours, enticing aromas, and the hum of activity. The life of a party never ends in Thailand. Places like Phuket, Bangkok, Pattaya, Chiang Mai and Koh Samui are prime locations to experience the vibrant nightlife. For those seeking tranquillity and relaxation, Thailand is also known for its exceptional wellness facilities where yoga rituals and traditional Thai massage soothe body, mind and spirit. As a beacon of diversity and richness, Thailand satisfies every traveller’s craving for discovery and adventure, serving as a timeless destination for those in search of the extraordinary.

One of the leading tourism destinations in the world, Turkey boasts of stunning scenery, rich historic legacy, popular holiday destinations, beautiful coastline, spectacular icons, exciting events and cultural festivals, and offers fun, joy, happiness and a never-ending journey of sensual experiences. Its ancient civilization of faith and mystery dates back to 7,000 years before the Giza Pyramids and 6,000 years before Stonehenge

By His Excellency Mustafa Ilker Kılıç, Consul General in Dubai, Republic of Turkey

“2019 has been declared as The Year of Gobeklitepe by the Turkish Ministry of Culture and Tourism”

As 2019 has been declared as The Year of Gobeklitepe by the Turkish Ministry of Culture and Tourism, the excitement level has risen, because the mysteries of Gobeklitepe are expected to encourage visitors to revel in the secrets of early humans, including the world’s first-ever temple complex, a place that will definitely change their understanding of early society. Turkey beckons all visitors to discover Gobeklitepe in all its glory.

Captivating & Contemporary

Turkey holds in its heart an intermingling of modernism and antiquity, and a mix of the East and the West. Turkish people are fun-loving and have imbibed a vivid lifestyle, a rich variety of cultures and traditions, because of their centuries-old customs blended with the recent heritage. It proffers a great deal of exotic and surprising experiences, which are also reassuringly familiar.

No doubt, Turkish culinary is world-famous as it is considered to be one of the three main cuisines of the world owing to the variety of its recipes and flavours. One would always find fresh, local, regional, and seasonal items cooked by heart, as Turkish people are passionate about food and draw their inspirations from various corners of the former Ottoman Empire. One would love the traditional Raki drink, local beer, Turkish tea, Turkish coffee, Ayran, cherry juice, and peach nectar.

Culture & Art

Accommodating the extremes of Eastern and Western culture, Turkish culture is unique in the world, as it carries harmony in diversity. Turkish people accept everyone for who they are: whatever religion you are from, whichever country you come from, whatever language you speak, you are God’s Guest. Turkish people are very friendly and go out of their way to assist and happily spend time chatting with visitors.

Turkey has been home to all three great revealed religions of Islam, Judaism, and Christianity for centuries and remarkably is also the only Islamic country that is a secular state. Minorities are respected, and the Constitution guarantees freedom of religion and the right to worship. This religious diversity has been preserved since the Ottoman Empire, and people of many different faiths have continued to live harmoniously.

The Turkish language is the world’s 7th most widely used language, and about 70 other languages and dialects are also spoken in Turkey. Turkey has a rich musical tradition, and its music forms great examples of a mix of cultural influences, comprising Turkish folk, classical and pop music, as well as military and mystical sounds, as it lies at the axis of the cultures of East, West, Mediterranean, Middle East, and Islam. Some distinguished music festivals of Turkey include the Aspendos Opera, Ballet Festival, and Istanbul Music and Jazz Festivals.

Turkey is often called an open-air museum of the world’s great architecture, possessing buildings from Hellenistic, Roman, Byzantine, Seljuk, Ottoman, and modern Turkey. The traditional houses are influenced by climatic factors, natural resources, and the old Turkish culture brought from Central Asia by the Turks. In North Anatolia, visitors would find the wooden houses from rich forests alluring; in Central Anatolia, the stone and sun-dried brick houses; in West Anatolia, stone houses would entice them; and in South Anatolia, stone and wooden houses are engrossing.

The history of the people, their legends, their mysticism, and the stories of political and social changes have been preserved through the rich Turkish literature, which may be divided into three periods: the period up to the adoption of Islam, the Islamic period, and the period under Western influence. The oldest literary legacy of the pre-Islamic period is the Orhon inscriptions in northern Mongolia, written in 735 on two large stones in honor of a Turkish king and his brother.

Yasar Kemal was one of Turkey’s leading writers, who received 38 awards during his lifetime and was also a candidate for the Nobel Prize in Literature for Ince Memed. The Nobel Prize in Literature for 2006 was awarded to the Turkish writer Orhan Pamuk. Other world-famous Turkish writers include Atilla Ilhan, Aziz Nesin, Elif Safak, and Nazim Hikmet. Turkey’s unique traditional sports include camel wrestling, historical Kirkpinar oil wrestling, Kafkasor bullfighting, and the game of jereed.

Tourism Opportunities

Some of the main tourism destinations of Turkey include the following:

Kabak Bay: Adventurous visitors would love to visit the tranquil Kabak Bay and may also go for a hike.

Butterfly Valley: The charming Butterfly Valley offers you options to laze around in a hammock, explore various exotic drinks, or enjoy campfire and music.

Patara: It is the longest beach in Turkey, and watching the sunset and the moonrise simultaneously from the top of a dune is absolutely enchanting.

Princes’ Island: Visitors love this place for its tranquility, as horse-drawn carriages and bicycles dominate the area, not motorized vehicles.

Cappadocia: One would definitely find this place, evolved out of volcanic eruptions, deeply attractive.

Mount Nemrut: This is a historic site and is considered the 8th wonder of the world, boasting a huge statue of King Antiochus I Theos of Commagene, flanked by two lions, two eagles, and various Greek and Persian gods.

The City of Ephesus: It is an ancient city full of ruins, where structures such as the Great Theatre and the Library of Celsus would be fun to visit. It is also a modern, active commercial center.

The City of Izmir: The third-largest city in Turkey, it is a frontier and sunshine city surrounded by mountains and bays, famous for figs, olives, and grapes.

Topkapı Palace: Visitors who find historical places attractive would find it spellbinding. Built in the 15th century, the palace remained both the symbolic and political home of the Ottoman Empire until 1853 and was converted into a museum after the fall of the Ottoman Empire in 1924.

Ani: Famous as the ancient ghost city of Turkey, it boasts extraordinarily beautiful churches and striking surroundings. The ruins of Ani are included in the UNESCO World Heritage sites.

Pamukkale: Literally meaning “cotton castle” in Turkish, it is loved by tourists from all over the world because of its cotton-look terraces—surreal, brilliant white travertine formations.

Selimiye Mosque: Located in the European part of Turkey, it has political and religious significance. Built in the Ottoman and Islamic architectural style, it was designed by one of the most distinguished architects of the Ottoman Empire, Mimar Sinan. The Selimiye Mosque and its Social Complex have been recognized as a World Heritage site by UNESCO.

Erzurum: Considered a paradise for architecture lovers, it features incredible Seljuk, Saltuk, Mongol, and Ottoman mosques and seminaries, surrounded by mountains and steppes.

Sumela Monastery: Considered one of the oldest monasteries in the world, its construction dates back to the 4th century. It is stunning in its style, standing on the cliff of Zigana Mountain and dedicated to the Virgin Mary.

Aladağlar National Park: Sprawled over 55,065 hectares, it is a mountainous park established in 1995 and is known as the “Alps of Turkey.” Visitors love it for trekking, hiking, and mountaineering sports.

Ankara: It is the capital of Turkey and its second-largest city. Located in the heart of the Eastern Edge of the great High Anatolian Plateau, it is known for its beautiful, expansive yellow wheat fields, young volcanoes, and vast steppes.

Bodrum: Once a pleasant fishing village of a few thousand people, Bodrum has transformed into one of the most popular vacation hotspots in Turkey. One must visit Bodrum Castle, the Museum of Underwater Archaeology, Myndos Gate, and the ancient Bodrum Theatre.

Akdamar Island: Situated in Lake Van, though its famous attractions are in ruins, one must visit the Holy Cross Church and other Armenian monasteries. The famous Akdamar Church has been transformed into a museum, with relief carvings on the exterior walls depicting Biblical scenes with Adam, Eve, Abraham, Jesus, David, and Goliath. The island is surrounded by steep rocks and mesmerizing almond trees.

Çanakkale: It holds the Gallipoli battlefields and the ruins of Troy, connecting the Marmara Sea and the Aegean Sea. The famous Archaeological Site of Troy is also included in the UNESCO World Heritage Cultural List.

With its spell-binding beauty, Sri Lanka has entranced explorers, adventurers and merchants for over thousands of years. No wonder the country is a complete tourism destination with its numerous unique experiences this island treasure has in store. Welcome to Exotic Sri Lanka!

By His Excellency Mr. Malraj de Silva, Ambassador of the Socialist Democratic Republic of Sri Lanka to the United Arab Emirates

“SRI LANKA IS ONE OF THE COUNTRIES WITH HIGHEST CELEBRATIONS & HOLIDAYS AS IT CELEBRATES EVERY MONTH”

The Conde Nast 2021 Readers’ Choice Awards last month has ranked the island among ‘The Best Countries to Travel to’ right now – reflecting the eagerness of tourists to flock to the island.

MANY REASONS TO VISIT SRI LANKA…

Despite its small size, Sri Lanka boasts of one of the highest rates of biological endemism in the world—whether in plants or animals—and is included among the top five biodiversity hotspots in the world.

ALLURING BIODIVERSITY

Teeming with wildlife parks and the surrounding ocean, home to large families of cetaceans including the mighty blue whales, sperm whales, and playful dolphins, the island is a paradise for wildlife enthusiasts and birdwatchers. Sri Lanka boasts one of the richest diversities of amphibians in the world, with over 106 species, more than 90 of which are endemic, offering the highest amphibian species density globally, with a high concentration in the Sinharaja rainforest.

ADVENTURE SPORTS

The endless expanse of beaches and miles of coastline attract many tourists to bask under its tropical sun. Other than taking a dip in the oceans or snorkeling, scuba diving and surfing are the most popular beach sports in the country. Today, the oceans, filled with coral gardens, a multitude of exotic fish, and ancient wrecks, offer one of the best diving experiences in the world. The sea around Sri Lanka is also one of the most challenging marine game fishing locations, while white water rafting, kayaking, and canoeing are some of the relatively new water sports practiced in the country. With a multitude of roads winding through expanding mountains, lush green forests, paddy fields, parks and sleepy villages, Sri Lanka also offers many opportunities to keen hikers and trekkers.

ANCIENT AYURVEDA

The endless expanse of beaches and miles of coastline attract many tourists to bask under its tropical sun. Other than taking a dip in the oceans or snorkeling, scuba diving and surfing are the most popular beach sports in the country. Today, the oceans, filled with coral gardens, a multitude of exotic fish, and ancient wrecks, offer one of the best diving experiences in the world. The sea around Sri Lanka is also one of the most challenging marine game fishing locations, while white water rafting, kayaking, and canoeing are some of the relatively new water sports practiced in the country.

RICH CULTURE

With a population composed of many races and religions, Sri Lanka is a riot of colour and music during festivals and celebrations. Every month brings a celebration of either religious or cultural importance, making Sri Lanka one of the countries with the highest number of celebrations and holidays.

STILL MORE TO COME…

Unlike other over-visited destinations, Sri Lanka remains a source of wonder because it is still evolving and expanding. In fact, a whole host of investment opportunities are available for investors seeking to be part of tourism projects that will accrue high returns.

Opportunities are available to invest in Small Scale & Large-Scale Tourism Projects as well as Strategic Development Projects. The destination is open to exploring novel ideas that will highlight and position the Island while ensuring sustainable practices and green building standards are adhered to, ensuring the sustainability of the Island.

The Sri Lanka Tourist Development Authority (SLTDA), along with the Board of Investment (BOI), facilitates investments into tourism while ensuring ease of doing business and speed. SLTDA works hand-in-hand with BOI with required arrangements to deliver the necessary support. Private lands can be purchased by investors with 49%-51% shareholding by foreign and local parties, while leasing is permitted 100% by a foreign company. Meanwhile, SLTDA-owned lands and state-owned lands can be acquired on long-term lease. The Government of Sri Lanka has arranged several financial and non-financial incentives for tourism investments such as VAT deferment for large-scale projects (for importation of capital and construction-related materials), a simplified VAT scheme (for small-scale projects during the construction period, VAT exemption), Custom Duty-free importation facilities, etc.

Over the past two years, SLTDA has played an active role in making a number of tourism projects available. Some of the future resorts planned include Mannar & Delft Island in the Northern Province and Kuchchaweli in the Eastern Province, aiming to offer an upmarket tourism product in the Eastern Region. The white sandy beaches contrasting the shaded blue ocean, along with the highlight of a herd of elephants walking through the resort premises regularly, make it a novel tourism experience that travelers will revel in. Currently, 298 acres of land are available for investments in the East.

The Kalpitiya peninsula, 150km north of Colombo in Puttalam District of the North Western Province, consists of 12 islands to promote environmentally friendly, sustainable investments. A strategic environmental study has been conducted, and controlled carrying capacity has been determined to minimize impact on the sensitive island environment, surrounding marine life, and related ecosystems. A 5000-room capacity resort is planned, and Battalangunduwa Island is currently available for investments with an expected investment of USD 100 Mn. The region is perfect for whale and dolphin watching.

Dedduwa, in the Galle district, is a wetland with rich biodiversity, developed to attract investors. Located 7KM east of Bentota and consisting of 1,714 acres, the ecology includes abandoned paddy fields, jungle areas, marsh wetlands, and mangroves. The aim is to develop an ‘integrated lake resort’ to promote a unique environmentally friendly tourism experience with star-class accommodation, water sports, adventure, other recreational activities, and a cultural village linked to agro-tourism. SLTDA is looking for a single investor or a consortium of investors to develop the resort with an expected investment of USD $500 million.

SLTDA has also established an Investment Relations Unit (IRU) to expedite and streamline the approval process for all tourism investments. This provides greater clarity on regulatory issues and allows investors to form a direct partnership with the administrative body. SLTDA’s Investor Relations Unit is the single point of contact for all tourism investments and offers accurate information and guidance. The Unit facilitates approvals from all government line agencies and approvals for the project after ensuring compliance with all relevant guidelines and regulations.

Over the last fifteen months (March 2020-June 2021), the government has attracted over $950 million in investments despite the ongoing pandemic, dedicated to revitalizing the island’s burgeoning tourism sector. 64 project proposals have been received, and 38 projects, worth $102.38 Million, have received approval. These ventures will be executed under the auspices of SLTDA. The level of interest shown by global investors is a positive sign for things to come, indicative of the immense potential inherent to the local tourism sector.

To ensure a faster and more convenient process for all investors, numerous measures have been put in place. By removing previous hurdles, streamlining the entire process for greater efficiency, and ensuring absolute transparency, the government has given investors a clear route. This provides interested parties with the guarantee they need when considering the long-term viability of their investment.

Sri Lanka Tourism is committed to creating an environment where travelers leave with memorable experiences, yearning to return to the Island, and investors are encouraged by the efficiency and ease of investing in the Country. With most international borders open and Sri Lanka perfectly positioned to attract the post-Covid traveler, stakeholders are poised and ready to welcome travelers and investors to Sri Lanka—a destination with a treasure trove of possibilities waiting to be discovered.

FROM HERCULES TO THE NEW HEROES OF NON-VIOLENCE

BY PAOLA MARTANI

The above are the famous twelve labors of Hercules, the greatest of the Greek heroes. It was said that when these labors were completed, Hercules would not only be purified of his crimes, but would also attain immortality. When one reads the above list, some sense of the allegorical meaning, namely man’s need for growth and his ability to overcome the boundaries between human and divine, can be gleaned, but a true sense of these meanings is not really attained.

The same notion of heroism coloured the childhood of my generation and remains a common idea today. We see it time and time again in comics, action films, and with the heroes we see in video games and on television. These are fearless men who never ask permission. They embody strength, especially physical strength, and have a valid excuse for their aggression and violence.

However, such heroes that claim to be virtuous are actually morally questionable. As soon as we learn to speak and read, we accept the idea presented to us in stories that our world is populated by either heroes or villains. If we add human nature to this cauldron of external inputs, then the survival instinct, as a defense weapon used in response to possible danger, is trained to distrust those who are different. The result is fear, both personal and collective, of the ‘other,’ or the ‘villains,’ who are trying to destroy ‘the heroes.’ This fear is fertile ground for nurturing dangerous stereotypes that create sexism, gender disparities, and any other manifestation of discrimination that establishes the supremacy of one being over another.

When it comes to dividing the world into Us and Them, humans are more bizarre than monkeys who associate primates other than themselves with spiders. – Maria Montessori

Such inherent stereotypes and prejudices are so ingrained by these stories that we often don’t even realize they are there, let alone question them. These assumptions act as walls which separate people from each other, prevent mutual knowledge, and lead us to reject anything we see as belonging to the ‘side of the villains’ i.e. different to ‘us.’

This struggle with the different, which begins with children making a distinction between themselves and adults, becomes an obstacle to the free expression of the thoughts, emotions, and beliefs of the side which is weaker. This obstacle contributes to the creation of a society based on the limits imposed by a rigid definition of roles and is a fertile ground for the subsequent development of violent behavior.

‘The existence of a real and terrible conflict: a war without respite, which welcomes man at birth and accompanies him throughout his development: it is the conflict between adult and child, between strong and weak […]. Both unaware of their own characters, they fight each other in a dark struggle that has been repeated for millennia, but which today becomes acutely worse in our complicated and unnerving civilization.’ – Montessori-Ginevra, 1932

With all of that said, the nature of this binary distinction between ‘us’ and ‘them’, ‘right’ and ‘wrong’ or ‘good’ and ‘evil’ does change over time. What is considered truth in one era may be considered a belief or distant memory in the next. In other words, and although this may seem counterintuitive, many truths do not have universal value, but are limited to the historical moment, culture, and place. However, there is an exception to this rule, and that is related to the truths that originate from being human, truths that we might call instincts. One example is the need to help others when they are in distress. Another is to overcome the fear of not knowing, which leads to suffering, by learning and thus empowering ourselves to overcome that suffering.

I do wonder what the world would be like if we were not raised on tales of good and evil, populated by ships weighed down by cannons from Neverland, or kidnapped princesses who must be saved by a noble knight, but with stories that portrayed a different kind of reality. By this, I am thinking of stories which present more realistic models, such as the real ‘heroes’ of history. In the words of His Holiness the Dalai Lama: “Buddhas do not wash away unhealthy actions with water. They neither remove the sufferings of beings with their own hands, nor transplant their own fulfillment into others. It is by teaching reality that they liberate (beings).”

These alternative stories would reject the ideals to which we are so accustomed. Instead of shooting the villain, this new kind of hero would say “Don’t shoot, lower your gun.” These new stories would describe the lives of men and women who are actually much more courageous than those that currently populate much of childhood literature and myth. Rather than fighting to destroy the “evil ones,” these new heroes would respect the lives of other sentient beings.

An example of one such narrative could be of the revolution that began on December 17, 2010. The famous Jasmine Revolution: a story of boys and girls, young people and adults, who took to the streets against the dictatorship of Zine al-Abidine Ben Ali. This movement demanded rights, not with fists and clubs, but with the power of non-violence. Another hero who stood for change through non-violence would be Mohandas Karamchand Gandhi. This story is set in colonial India, which had been under British control for centuries. Gandhi was born on October 2, 1869, into a family of the Vaishya caste, the social group made up of managers, bankers, and merchants, which placed it within the four hierarchical systems that divide the entire Indian society. A respectable member of society who became a After studying in London, he was passionate about politics and became a leading member of the movement to gain his country’s independence. Gandhi was someone who, in order to achieve his goal, refused to engage in a bloody struggle, but instead built his life on the belief that:

“IN OTHER WORDS, BY FOLLOWING IN THE FOOTSTEPS OF NON-VIOLENT HEROES WHICH REMIND US THAT ‘IT IS POSSIBLE TO OVERCOME ADVERSITY BY TRAINING THE MIND. WE DEVELOP CONCENTRATION BASED ON THE PRACTICE OF ETHICS.’ – THE DALAI LAMA”

“Humankind can free itself from violence only by resorting to non-violence. Hate can only be defeated with love. Responding to hatred with hatred only increases the magnitude and depth of the hatred itself.”

Gandhi earned the title of ‘Great soul,’ Mahatma, for the development of satyagraha, “passive resistance.” This was a tactic of non-violent disobedience adopted by millions of Indians to oppose British rule that did not depend on the use of weapons. Gandhi’s struggle succeeded in the year 1947 when India gained its independence.

Another story takes place in South Africa at a time when black people had no voice in their own country and could neither buy land nor vote. In apartheid South Africa, only whites had a voice and black people lived in a state of near slavery. It was in this environment that the protagonist of this story, Nelson Mandela, was able to bring down apartheid using nonviolent resistance. Mandela became a symbol of true strength and heroism who fought injustice with disobedience and led the black population of South Africa to being part of actual modern democracy within the “rainbow nation,” a term coined by Archbishop Desmond Tutu.

“A better planet is a dream that begins to come true when each of us decides to improve ourselves.” — Gandhi

Evil, as Tolstoy reminds us, can only touch us if we participate in it in some way: “The evil outside of us will be

“Remove extra space from ‘destroyed’ only when we have destroyed it within ourselves… Evil can only touch us if we participate in it in one way or another. And there is nothing more harmful to men than to think that the causes of their situation do not lie in themselves, but in external conditions.”

It is clear that a different way of understanding what it means to feel human is needed. This method needs to be based on the words of Silo, a contemporary thinker: “Nothing above a human being, no human being above another,” a concept that needs to be the basis of how we educate our children and form our own beliefs. Stories of ‘good’ heroes who defeat ‘evil’ villains using violent means should be replaced with the belief that one should never hurt others, and that true heroes improve our world, not with violence, but from having a deep and unwavering conviction and adherence to the positive change in society they want In other words, by following in the footsteps of non-violent heroes which remind us that ‘It is possible to overcome adversity by training the mind. We develop concentration based on the practice of ethics.’ – The Dalai Lama.

If we are able to change the way we learn in this way, the violent cultural model of the supremacy of one human being over another will be overturned, and the value of recognising one’s humanity in another, in expressing the attitude that makes us happier, in taking the direction that overcomes suffering and violence in every form – will be idealised.

The stories of our new foundation will be based on the principles of equality, equity, respect, and inclusiveness. They will recognise and respect the differences in society, as well as the values we all have in common.”

In the new books, Neverland is no longer an unachievable utopia, and the reinvented Hercules does not need the 12 labours to achieve immortality, as he has the examples of the true greats of history of humanity to draw upon. In this new credo, Gandhi’s phrase is the only indisputable and essential commandment: “Live as if you were to die tomorrow. Learn as if you were to live forever”.