Category: Brands

Creating a Safe and Sustainable Future

Safex Chemicals is a preeminent name in the agrochemicals industry and after having created a considerably firm and strong foothold in the Indian market, the company is now majorly occupied with setting benchmarks in the organizational formulation as well as the appropriate marketing of pesticides and various other agrochemicals

Safex Chemicals India Ltd., the chemical industry mogul has ever since its establishment been consistent in creating a strong countrywide network that is committed to delivering premium quality. The brand has been following the path to accomplishing their mission of making available and accessible the most impressively adequate, economical as well as an environment-friendly and sustainable formula to curate pesticides and agrochemicals for the farmers and the agricultural industry.

Establishing the Pillars of Success

Established in the year 1991, the company had initially ventured out by setting up its manufacturing facility unit in the town of Bahadurgarh in Haryana. Eventually, to meet the rapidly growing demands, needs of the company’s well-curated products and to expand their manufacturing facilities, another unit was established at Udhampur in Jammu and Kashmir in 2004. This new unit was impressively equipped with the state-of-the-art machinery and their technologically advanced testing equipment.

After having set up a countrywide network of offices, distributors & dealers, the company is all set to serve a wide client base of customers throughout the country. Safex Chemicals was originally vested with an objective to contribute and accord to the growth of the agricultural industry of the country, to cater to the ever-increasing demands of the abundantly huge number of users. The company is therefore entrenched in the value of channelling all its endeavours towards developing assistance-worthy, effective as well as environmentally sustainable and healthy molecules of chemicals at highly competitive and affordable costs. Through this, Safex Chemicals aims at enabling the increased production rate of food grains and other commercial crops, thus contributing their bit towards the society.

Envisaging a Vision to Achieve the Mission

The company has been making steady efforts to research on the bioproducts that can efficiently replace the chemical products in the future. They also aim at entering the arena of the household market that has an immense scope and the need for a comprehensive solution for termites and mosquitoes.

Sowing the Seeds of Prosperity

HPM Chemicals and Fertilizers (HPM) is a well-known group of agro-chemical unit offering leading standards of production based on international best practices and extensive research and development with a determination of protecting the larger interests of the farmers

With more than four decades since its establishment in 1975, HPM has marked a significant market position and led the agro-chemical industry in India and overseas. HPM is a leading-agro chemical company that holds the potential for significant improvements for the crop. Consistently and around the globe, HPM is finding better approaches to improve agriculture – making more conceivable outcomes for farmers through the power of agrochemical. At HPM, it’s all about helping the farmers and their crop through best quality agrochemicals. HPM keeps their crop healthy and nourish it at every stage of farming.

GLOBALLY RECOGNISED

With the goal of ‘Yielding Prosperity’, HPM has stood unswervingly by its motto of bringing affluence and prosperity in the lives of its associates and stakeholders, and has at all times made a deep and colossal impression. HPM has driven and drove the agro-chemical industry in India and abroad. In such a way, the nation’s driving affiliation HPM India is completing a great measure of Commendable work. For the progress of farmers affiliation is giving them the best quality agrochemicals. HPM’s capable work force constantly attempts to improve and make a broad assortment of yield affirmation Products and plant supplements. HPM has quality certifications including ISO 9001:2008, ISO 14001:2004 and BS OHSAS 18001:2007 compliance manufacturing facility.

GROUND-BREAKING PRACTICES

With a mission of ensuring self-reliance and independence in productivity, HPM has successfully incorporated the best ground-breaking practices in its processes. A globally
recognised pesticide company with discernible presence, HPM is among the forerunners to
support the Green Revolution.

Strategically backed by a skilful and dexterous workforce, HPM always strives to innovate and produce a wide range of crop protection products and plant nutrients. Using the most modern technological developments, HPM produces the best fertilizers and premium seeds with longer shelf-life and maximum germination. HPM has grown massively due to in-house production of the raw material using finest quality requisite materials & a greater focus on quality checks & quality assurance & has world-class arrangements for storage & warehousing facilities.

INCESSANT CONTRIBUTION

Being a great contributor to agriculture growth during the past 35 years, HPM has developed a pan India presence illustrated by quality infrastructure facilities with latest technological facilities, at par with global brands.

Living Life King Size

Abu Dhabi-based Aldar Properties PJSC is one of the largest developers in the
Middle East and North Africa region, with over US$ 12 billion of assets

The company has developed some of Abu Dhabi’s most iconic and complex projects, from the Formula 1 facilities on Yas Island to the thriving new Shams Abu Dhabi community on Reem Island. Its property portfolio is diversified and balanced, with residential communities accounting for around half of assets, retail property representing a third, and the remainder split between commercial and hospitality. With a land bank of over 77 million square metres, 90 percent of which is in special investment zones, Aldar Properties is focused on serving the growing demand in the UAE for high-quality and professionally managed property. Aldar Properties is a strong partner of the Abu Dhabi government, which is a major shareholder. The business is aligned with the Emirate’s “Vision 2030” strategy of economic diversification and social infrastructure development. H.H. Sheikh Zayed had a vision for Abu Dhabi and the UAE. With his legacy in mind, Aldar is driven by a singular and unified understanding of what we do:

Conceptualising With A Vision

Be the most trusted and recognised real estate lifestyle developer in Abu Dhabi and beyond.

MISSION

To maximise our stakeholder value by passionately creating and managing quality living spaces

Getting The Basics Right

They trust in all their employees and are passionate about delivering great results together.

Ambition

They continuously strive to better serve themselves, their people, customers and stakeholders

Commitment

They are accountable and take responsibility for our actions and seeing the job through.

Al Bandar, Al Raha Beach

The latest residential community to complement Al Bandar’s suite of existing luxury residences, Al Hadeel sits on the seafront of Al Raha Beach. Redefining waterfront living, Al Hadeel is spectacularly designed, drawing inspiration from its premium address with a majority of homes overlooking the azure open water, Al Hadeel offers a choice of residential units including studios, 1-3 bedroom apartments and even spectacular 3-5 bedroom townhouses and duplexes. Al Hadeel has urban conveniences on one hand, the serenity of the sea on the other and luxurious interiors at home. Designed with a magnificent view of the waterfront, both the living spaces and bedrooms enjoy large clear façades. Glass fronted balconies further enhance the panorama with a majority of 3-bedroom apartments and enjoying larger set-back terraces from the water’s edge. The open planned living, dining and kitchen serve to embellish the spacious feel while simultaneously enhancing the efficiency of master bedrooms, bathrooms and utility spaces. With attention to detail, homes in Al Hadeel make for a stunning living environment. Al Hadeel caters to any family structure with a choice of residential units.

Painting Dreams, Redefining Homes

With almost 75 years in the home décor industry, Asian Paints has crossed the bar of excellence with its high-quality products and appealing service to its customers. Currently operational in almost 19 countries, the company has accumulated a set of consumers who have an unbreakable trust on the brand.

PAINTING THE MAGNUM OPUS

The journey started in a small garage when four far-sighted friends were ready to establish one of the largest paint companies in the world. The company boasts of its strong consumer-focus and innovative spirit and over the years these are the qualities that have made Asian Paints India’s leading paint company. The company leads this sector in India with an astounding market share of 54.1%, and stands fourth in the Asian market.

DELIVERING THE BEST

Even with tens of painting brands in the market and new ones coming up every now and then, Asian Paints has firmly held its consumer base. The company has made a tryst with quality and service; from delivering the best quality paints to getting the customer’s house painted in a very short period, the company has struck every chord in the best possible way. The company has a separate counseling cell for customers who want advice about how and what to paint their homes with.

VISION OF A COLOURFUL TOMORROW

Asian Paints aims to become one of the top five decorative coating companies worldwide very soon; collaborating with established global partners is one of the ways in which it aspires to live that dream. The brand is continuously striving to strengthen its quality and firmly placing itself in the global market.

The company is not only focusing on its own materialistic development but has been widely participating in developmental work for the society. A team of diligent people work in carrying out the company’s CSR. CSR focus area for the company comprises Education, Skill Development, Health Care/ Hygiene, and Water Management.

Asian Paints has all that it takes to become the world’s largest company dealing in home décor.

Believing in a Never-ending Growth

Targeting to become one of the top five paint brands in India in the next five years, Kamdhenu Paints has already built a strong brand value taking forward its Kamdhenu legacy, while making endeavors to consistently innovate & offer high-quality products, and building loyalty among channel partners & business associates

An offspring of the giant Kamdhenu Ispat Limited, ‘Colour Dreamz’ is its paint vertical directly under Kamdhenu Paints & Chemicals, and has already made a thumping presence
in the industry, with a lofty vision to make Kamdhenu an all-solutions-brand for Infrastructural & Construction needs.

Launched in the year 2008, Colour Dreamz is an ambitious project with a powerful backing and expertise of the same immensely successful infrastructural and supply chain management geniuses of Kamdhenu Ispat.

Employing state-of-the-art automatic machines and advanced Research & Development laboratories, Kamdhenu Paints focuses on offering every one of its products to customers with the highest quality standards guaranteeing ultimate customer satisfaction. Helping customers make an informed choice, tinting machine technology has also been introduced in the company, and the same robust networks, logistics solutions and supporting, and technological efficiency is being used for Kamdhenu Paints that is the hallmark of Kamdhenu Group. The current stockyard facility of 26 sales depots gives it a leading edge over its competitors, as these product stock stations prove highly effective in the distribution channel, enabling smooth and uninterrupted supply of ‘Colour Dreamz’ products through the massive network of 4000 dealers & distributors of Kamdhenu Group spread across India.

Thus, in less than a decade, Colour Dreamz has created a strong competition for the already established paint brands in the market, with its envious range of decorative paint products such as Exterior & Interior Emulsions, Cement Paints, Water based Primers, Acrylic Distempers, Synthetic & GP Enamel, Solvent based Primers, Wood Finishes, Aluminum Paints and Textured to Designer Finishes.

Blending Dreams with Imagination

Since beginning, Kamdhenu Group has offered its huge customer base dreams blended with ingenious innovations, complete with unmatched quality. Kamdhenu Paints have worked on the same legacy offering a perfect fusion in its paint products among various shades of the changing pattern of consumer demand, the tints of global trend and the hue of advanced science of colours.

Moving strongly, Colour Dreamz products not only create an impressive expression to a piece of wood, wall or metal, but they also offer a shield of protection to them, thus consistently enlarging the customer base and consumer satisfaction.

MIGRATION AND SETTLEMENT IN AUSTRALIA MADE SIMPLE AND SMOOTH

FBP International, the best Australian migration service provider, has emerged as the much-needed aide to materialise the Australian dream. Since its establishment in 2014, it has ascended to leadership in Australian migration & settlement services. Their aim is to help individuals achieve a secure, bright, and wealthier future.

Founded on Australian ownership and operation principles, FBP International stands as a testament to over 50+ years of cumulative knowledge, expertise, and experience in Australian migration and settlement. Acknowledged as the Best Australian Immigration and Settlement Legal Experts, the team comprises seasoned in-house Australian Immigration Legal Practitioners and registered MARA agents, providing expert advice and comprehensive consultations for a seamless migration experience. These professionals conduct meticulous assessments of each case, scrutinising all relevant factors and making informed legal considerations to secure best possible visa outcomes for its clients. The Legal Practitioners and registered MARA agents at FBP International adhere to a higher professional code of conduct and possess advanced legal interpretation, research, and administrative law skills.

END-TO-END SERVICES FOR A BRIGHTER FUTURE

FBP International’s primary mission is to guide clients toward a secure, bright, and prosperous future through migration and settlement in Australia. Offering end-to-end immigration and comprehensive settlement services, the firm’s streamlined processes cover everything from online documentation and application lodgements to bank account opening and beyond.

CLIENT-CENTRIC APPROACH AND LEGAL EXCELLENCE

With a profound understanding of Australian migration laws, FBP International’s immigration legal practitioners excel as adept navigators, providing efficient solutions for all types of cases. In a landscape marked by the proliferation of unregistered migration agents, FBP International stands out for its legitimacy as a certified legal practitioner in Australia. These credentials ensure a robust defence of clients’ rights without compromise.

99% VISA GRANT SUCCESS RATE

FBP International’s operations are supervised by seasoned legal practitioners with over 50 years of cumulative knowledge, expertise, and experience. Their painstaking assessments and informed legal considerations contribute to a remarkable 99% visa grant success rate, solidifying their reputation as a trusted leader in Australian migration services. With a remarkable track record of over 3000 positive outcomes, the firm has become synonymous with excellence and expertise, providing legal advice and solutions for individuals.

GLOBAL RECOGNITION AND CONTINUED SUCCESS

Throughout its years of assisting clients with permanent residency and settlements in Australia, FBP International has achieved numerous notable outcomes and success stories. The firm was honoured with the prestigious ‘The Best Australian Immigration Firm’ award at the Global Saga Awards 2023-24. This success is attributed to the practical business model, expertise in migration services, and their professional approach. The company is a paragon of excellence in Australian migration and settlement, combining legal prowess, client-centric values, and a commitment to success.

PAINTING LIVES

Fighting an uphill battle to create a revolution in the history of paints and polishes, Sheenlac Paints entered the market and made its name in the industry. The company follows the rich tradition of painting Indian homes with radiant and vibrant colors.

The brand manufactures and trades paints, coatings and finishes for the automotive, wood and decorative categories. After a steady rise in fortunes in its 50 years of existence, the company has emerged as a game changer by attempting to change the rules of the industry. Today, it proudly affirms its global presence notably in India, the Middle East, Mauritius, Sri Lanka and Vietnam. Sheenlac wears the crown for being the largest paint company in South India.

The journey of this successful company began in 1962 when Mr. John Peter began manufacturing thinner and wood polish products under the brand name “Sheenlac”. The Company’s name itself is quite interesting and was given by his business friend Mr. Krishnamoorthy. The name was the result of combination of “Sheen” that means Future of Shine and “Lac” meaning Lacquer polish. The company had a breakthrough when it launched thinners in pet bottles which were the first ones in the Indian market in the year 1983.

Sheenlac boasts of a wide portfolio of quality products.They now offer a wide array of products including decorative paints, industrial coatings, wood polishes, auto finishes, thinners, emulsions, distempers, enamals, sealers, wall putty, primers and the list goes on and on.

GROWING WITH AN EDIFIED LEADER

It is a concrete fact that the position at which Sheenlac stands today is the consequence of devotedness and extraordinary leadership of Mr. Sudhir Peter. He guided the company towards an expanded status in the market. Sheenlac is today a value-for-money brand thanks to his effective leadership.

Following the ambition of being present outside the national boundary, Sheenlac established its venture Sheenlac Paints Lanka Ltd. in Sri Lanka. Later the company collaborated with Noroo Coatings, Korea which transformed it into the largest paint company in South India. For the marketing of their decorative paints, Sheenlac entered another crucial partnership in which they collaborated with India’s oldest paint company Jenson and Nicholson (l) Ltd.

MAVERICK STRATEGIES

Taking the road less travelled, Sheenlac has incorporated distinctive and innovative developments in their products and to execute this plan, they follow a dynamic HR policy. With regular training and guidance, they wish to uncover the hidden potential of their employees. Their Research and Development department focuses on the “continuous development” by giving improved alternatives on the basis of customer feedback.

The company believes in mutual growth and forges partnerships with its competitors to extend its product portfolios for acquiring and serving a wider base of customer. In the present state, the company proudly boasts its giant dealer network of 15,000 touch points. To create a better user interface, they also conduct regular marketing programs for civil engineering contractors, painters and carpenters and help them in understanding the unique benefits of the products. With all these effective strategic and great management techniques, Sheenlac Paints is on an upswing and trying to paint a big picture filled with glory for its time ahead.

The single-handed dominance of the white glue market in India which Fevicol has been enjoying for more than five decades is a testimony to the brand’s inherent strength and quality. With genius advertising and marketing campaigns, the brand has become synonymous with the word ‘adhesive’ for everyone, creating an unfathomable territory for itself in the market

A brand that has seamlessly merged with the day-to-day activities of every household in the country, Fevicol along with its extensions such as Feviquik, Fevistick, Fevitite, etc. is being used extensively in schools, offices, and do-it-yourself segments. From the school-going kid who uses the Fevicol adhesive for his arts and crafts lessons to the neighborhood carpenter who considers Fevicol his best friend, the brand has come to forge an inseparable bond with people who influence the product – consultants, builders, architects, and carpenters. The brand has become a part of every Indian’s vocabulary as a metaphor for strong bonding or stubborn stickiness and appears not only in mundane conversations or topical jokes, but Bollywood movies as well. The brand has grown immensely in virtue because of the promising products it offers. Today, it not only has its firm hold in its home market, but it is the largest selling adhesive brand in Asia, with a presence in over 50 countries.

BONDING WITH EASE

Fevicol was launched in the year 1959, as the Parekh Group floated Pidilite Industries to develop a substitute for the collagen and fat-based adhesives which the carpenters used on a very large scale. The glues were sold unbranded and with the introduction of a new option the Group planned to capitalize on the potential market for synthetic resin adhesives, or “white glue” in India. And thus, Fevicol was born.

For the first 5–7 years the challenge before Pidilite was to make Fevicol the most preferred glue for making furniture. As the trade was used to glues based on natural products, selling synthetic glue was a difficult proposition, which required patient working with the end users. Initially, the new product faced problems in replacing the traditional options available, as the people were used to glues made out of natural products. Selling a synthetic adhesive was a difficult proposition and the company had to work a lot to impress the end users. The company acquired a different and viable marketing strategy to woo the customers and instead of selling through stores, Fevicol started to approach carpenters directly. This proved out to be one of the most successful strategies employed by the company and helped the brand gain a strong foothold in the white glue market.

THE CREATIVE STRATEGIST

An efficient and interactive marketing and advertising spree has been one of the most crucial supporters of the brands’ call to success. The company leaders remain a firm believer in the power of advertising and innovative packaging, and spend liberally on ad campaigns. This philosophy of the company has stood by over the years to continue its dominance over the market. The ads aim to capture the interests of wide audience and leave an imprint on their minds, so the next time when they go to purchase an adhesive they only ask for Fevicol.

The interesting campaigns are planned with an innovative approach to own ‘bonding’ through a mix of communication strategies that are filled with a touch of humor and come peppered with typical Indian flavors in catch phrases like “Dum laga kar haisa, zor laga kar haisya” and “Pakade rehna, chhodana nahi”. Some of its award winning TV advertisements include showcasing an egg that won’t crack because the hen that laid it fed from a Fevicol tube (1988), to more Indian-specific ones like a creaky bus carrying an unimaginable number of passengers glued together because of a Fevicol signage ad (2001).

KNOWLEDGE ON WHEELS

Vertiv, a global leader in critical digital infrastructures and continuity solutions, introduces the Vertiv Xpress Masterclass Series 2024, marking a significant step in advancing innovation and knowledge sharing within the industry. This series underscores Vertiv’s commitment to pushing the boundaries of the field.

In today’s data-centric landscape, the seamless flow of information is paramount. Vertiv stands as a stalwart in delivering uninterrupted digital operations for major corporations globally, renowned for its innovative approach and substantial contributions to digital operations and infrastructure development. As technology rapidly evolves, reshaping daily routines, work practices, and communication methods, there’s an unprecedented demand for data transmission worldwide. Leveraging its seasoned experts, Vertiv ensures the uninterrupted transmission of data, reaffirming its dedication to innovation and expansion in digital operations and infrastructure. With a global workforce exceeding 24,000 employees, Vertiv serves a diverse clientele across sectors including data centers, BFSI, manufacturing, healthcare, telecommunications, education, and government. Under the adept leadership of Managing Director Mr. Subhasis Majumdar, Vertiv is primed for unparalleled success. In a bid to further enhance its achievements, Vertiv introduces the Vertiv Masterclass Series, a pioneering initiative aimed at uniting thought leaders, experts,
and visionaries from within the company to explore sustainable solutions that have the potential to influence our future.

EXPERIENCE INTERACTIVE LEARNING

The Vertiv Masterclass Series serves as a nexus for professionals and stakeholders from diverse sectors within data center operations to dissect critical issues, challenges, and emerging trends steering the industry’s trajectory. Vertiv Xpress, a mobile showcase of innovation and in- person experience of our latest offerings, has been a successful endeavour since its inception in 2018. It’s given customers access to Vertiv’s cutting edge solutions right at their doorstep. This year they have added their first ever Vertiv Xpress
Masterclass Series for consulting engineers, infrastructure designers, and stakeholders. It is currently based in Delhi and will soon be extended to various regions across the country.

The primary goal of the Vertiv Masterclass Series is to provide continuous education and facilitate knowledge dissemination for consulting engineers and infrastructure designers through immersive discussions and technical presentations. It offers invaluable insights into the latest trends in data center operations, featuring keynote presentations on the transformative impact of Artificial Intelligence (AI) on critical infrastructure within data centers, complemented by AI-driven solutions tailored to address these challenges.
Additionally, it offers networking opportunities and interactive sessions, fostering collaboration and innovation among attendees. Participants engage with industry experts, exchange best practices, and glean practical insights to optimise their organisations’ digital infrastructures. In summary, the Vertiv Xpress Masterclass Series 2024 serves as a premier platform for industry professionals to stay abreast of the latest advancements and best practices in critical digital infrastructures. It empowers participants to spearhead innovation and excellence in their respective fields, propelling the industry forward into a future defined by resilience and efficiency.

https://vertiv.com/en-in/

https://vertiv.com/en-us/contacts/

ENHANCING THE BEAUTY OF THE WORLD

Well understanding that the favorite thing in a woman’s wardrobe is jewellery; trends and styles may come and go but jewellery remains timeless, PC Chandra Jewellers, a renowned name in India, has been enhancing the beauty of women for more than eight decades by making artistic jewellery

Established in 1939 by Late Shri Purna Chandra Chandrait, it had its first showroom in Bowbazaar, North Kolkata.

JOURNEY OF SUCCESS

Since then it has expanded to 12 showrooms in Kolkata city and 44 showrooms all over India. It has increased its reach across 25 towns in West Bengal and 7 cities in the country – Agartala, Bhubaneswar, Delhi, Noida, Bangalore, Jamshedpur and Mumbai. Growing consistently, it has made its impactful presence worldwide through its e-commerce site for online shopping.

The aesthetic designs and fine craftsmanship has been the biggest factor responsible for such a huge success of the enterprise making it one of the biggest jewellery brands of the country. The designers and the workers work with utmost sincerity to produce hand-crafted pieces of fine jewellery.

They have made such a brand that has a wide range of jewellery suited for every occasion.

Indian women are fond of having every type of jewellery, be it heavy wedding jewellery, contemporary lighter designs or exquisite diamond jewellery and PC Chandra Jewellers is a one-stop destination for all of their needs.

There is a huge collection available that mainly includes Amazea collection, wedding collection, Little Jewels, Diamond collection and Goldlites collection. The traditional and popular design forms are combined with modern and contemporary designs to create something beautiful and classy. The jewellery thus formed is all about aristocratic charm, artistic combination and radiant appeal.

Apart from this, there is also a wide range of light weight gold jewellery that can be worn in everyday life and is specially designed for working women. The workforce of PC Chandra
has always believed in innovation, consistently creating something new and extraordinary. This forward-looking thinking has resulted in the making of many creative products and one of them is Little Jewels. This exclusive range of jewellery has been designed for children in order to make them look more precious. These innovative steps have made the
organization one of the most successful jewellery brands in the country.

The Founder of the Group late Shri PC Chandra always said that a single step can cover endless miles and these words have been the source of inspiration for all the people working in the organization.

SUCCESSFULLY RUNNING VARIOUS VENTURES

The Group has excelled not only in the business of jewellery making, but also in several other businesses. Chandra’s Chemical Enterprises Private Limited, EMCO General Plastic Industries Private Limited, Rubber Plantation, CCE Software, Hospitality industry and Chandra’s Green Project Limited are the major ventures of the Group. All these ventures are run by an experienced team of multifaceted professionals who continuously work to take the Group to new heights. The workforce constantly upgrades itself to keep up with the latest developments so that they can deliver the best product to the customers.